Social Media & Content Development Services for Northern Michigan Businesses

74% of online Adults use social media*

More and more people use social media everyday…

There is no doubt that social media sites are growing in popularity everyday. Recent studies have found that 74% of adults who have Internet access use social media, and 71% of them use Facebook. Another study shows that Facebook accounts for almost 25% of all Internet traffic…and that is just one social media site! And the most impressive study of all…97% of consumers use the Internet to find LOCAL businesses to buy from.

Clearly, your customers are using social media everyday. The question is: are you?

If your business is not active on social media, you are missing opportunities that will benefit both you and your customers. But don’t worry. If you aren’t using social media yet, or if you haven’t been successful with social media so far, we can help. Contact us today for a free evaluation of how we can help you connect with your customers on social media.

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97% of consumers use the internet to find local businesses to buy from*

Save Time

Staying on top of your social media accounts, thinking of things to post, and responding to comments can be time consuming. We can do all of that for you, so you can focus on running your business and leave the rest to us.

Build Engagement

One of the best, and most effective, uses of social media is the ability to directly engage with your customers in ways that are impossible with traditional advertising. We can help you do that and more.

Happy Customers

Social media offers businesses a unique opportunity to provide a greater level of customer service. And if done right, it helps customers identify with your business like they would with a good friend.

Increase Revenue

Many people make the mistake of thinking that social media will just cost their business money, or not provide any benefit. Let us show you how a well executed social media strategy can actually increase your sales!

Social Media Marketing Services

We can solve your biggest social media marketing problems…

“I don’t know what to say”

Not sure what to post on Facebook? Don’t know what to say on Twitter? No problem! We can write all of your posts for you with our content development service.

“I don’t have time”

A lot of people just don’t have the time to run their business and devote time to doing social media properly. That’s one of the reasons we started this business…to help people just like you!

“I don’t know how”

Not everyone has the time or skill necessary to learn how each of the different social media sites work, or learn the most effective techniques for each site. Don’t worry! We’ve got you covered.

“It doesn’t work for me”

Tried social media before and didn’t get the results you wanted? You’re not alone. With our expertise, we can help you succeed on social media and get the results you need for your business.

“It’s just for young people”

If you think social media is just for teens, think again. According to a study by Pew Research Center, 82% of 30-49 year olds use social media, and 65% of 50-64 year olds do too. Your customers are on social media. Are you?

“I don’t understand it”

If you don’t “get it” when it comes to social media, you’re not alone. Lots of business owners don’t understand how social media can benefit their bottom line. With our help, you can experience the benefits of social media.

We have a wide range of social media marketing and management services to help businesses in Petoskey, Charlevoix, Harbor Springs, Mackinac Island, Mackinaw City, St. Ignace, Traverse City, Gaylord, and the rest of Northern Michigan reach more local customers using social media.
Here are just a few of the ways we can help you…

Setup & Branding

If you don’t have social media accounts yet, or if you’re just getting started, we can help get your accounts set up correctly. We can also create all the profile images and graphics needed for your social media accounts…so they are branded to match the rest of your company’s “look” (logo, product images, etc). Contact us for more information on our startup and branding packages for social media marketing.

Consulting & Admin Services

Not sure which social media sites will be the most effective for your business? Need help managing posts, developing a content calendar, and responding to comments and messages from customers online? No sweat! We can help you with everything from basic moderation of your social media accounts to planning a complex social media event…and everything in between. Contact us to learn more…

Advertising & Promotion

Want to advertise to a specific, targeted group of local customers? Great! We can help you set up effective advertising campaigns that target local customers on the social media sites they visit every day. From identifying a target audience, to researching relevant keywords, or setting up advertising pixels to track ad effectiveness, we can get your social media marketing set up for success.

Need help figuring out how to use social media to promote your business to local customers? Not sure how to set up all the social media accounts you need so local customers can find you? Want help developing a social media plan to engage your customers, or advertise to local customers on social media?

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Content Writing & Development Services

Content Marketing is a Powerful Way to Create Demand for What You Sell

Did you know that content marketing costs about 62% LESS than traditional marketing methods, yet produces 3 times MORE customers? It’s true. 82% of consumers feel more positive about companies after reading that company’s content, and 90% of consumers find custom content useful. Plus, companies that engage in content marketing have a website conversion rate that is 6 times higher than companies that don’t bother with content marketing.

Yet 69% of businesses lack the time needed to create quality content that engages their customers.

That’s where we can help. We can write and develop content for you, so your business can experience the benefits we mentioned above. Here are just a few of the ways we can help with content creation for your business…

  • Social media content development
  • Blog article ghostwriting
  • eBook development and writing
  • E-mail newsletter development

So if you don’t have the time to develop content on your own, don’t know what to write about, or just feel overwhelmed by the whole idea of content creation, don’t worry…we’re here to help. Contact us today for a free evaluation of your content marketing needs.

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Webinar by Stanford University about how to create demand with content marketing.

*Based on studies conducted by Pew Research Center, BIA Kelsey, OneSpot, and Sharaholic